ABOUT BAG PLANET
WE THOUGHT BAG SHOPPING NEEDED MORE CHOICE.
Different people. Different days. Different things to carry.
So we created a place with more to discover.
IT STARTED WITH A SIMPLE QUESTION.
WHY DOES EVERYTHING FEEL THE SAME?
In 2025, we looked at the bag market and saw too little choice.
The same types. The same styles. The same options.
But life isn't one-size-fits-all. A workday doesn't need the same bag as a weekend away. A school morning is different from a night out. Family days carry more. Travel comes in every size.
So we created BAG PLANET — a place built around variety, different lifestyles and the idea that there should be more than one answer.
A PLANET OF BAGS. ONE FOR EVERY MOMENT.
MORE LIFE. MORE BAGS. MORE CHOICE.
Whatever your moment, there’s a bag for it.
Our range is built around the different moments people carry through.
-
TRAVEL
For journeys near and far.
-
WORK
For busy days and everything after.
-
EVERYDAY
Made for the everyday.
-
SCHOOL
For school days, workdays and everywhere else.
-
FAMILY
Room for more than just your things.
-
GOING OUT
Small bag. Big plans.
-
ACTIVE
Ready when you are.
-
WEEKEND
Pack light. Go somewhere.
-
LITTLE ESSENTIALS
The smaller things that go everywhere.
BETTER IN REAL LIFE
SEE IT.
FEEL IT.
TRY IT.
Some things are simply better experienced in person.
A photograph can't tell you how a bag feels on your shoulder. A specification can't show you whether the size feels right. And a screen can't replace putting two bags side by side and deciding which one is you.
That's why BAG PLANET is built around physical stores.
Come in. Pick it up. Open it. Try it on. Compare the colours. Check the compartments. See what fits.
THE WEBSITE STARTS THE DISCOVERY. THE STORE FINISHES IT.
Our website is designed to introduce the BAG PLANET world — the lifestyles, the ranges and a selection of products we think are worth discovering.
But it isn't every bag, every colour or every option. Because the real BAG PLANET experience happens when you walk through the door and see the choice for yourself.
NZ OWNED.
LOCALLY OPERATED.
BAG PLANET is a New Zealand-owned retail brand, created to bring more variety and more ways to choose to shoppers across New Zealand.
We're growing the BAG PLANET experience through our stores while keeping the idea that started it all simple:
More choice for more kinds of life.
YOU'VE GOT PLACES TO GO. THINGS TO CARRY. A LIFE TO LIVE.
There's probably a bag for that. What you see online is only a glimpse.
Visit BAG PLANET Auckland CBD to explore more styles, colours, sizes and options across our wider range.